Sunday, June 27, 2010

novelty, creativity, innovation and invention

Week 3
Lesson 2
Lecturer : Tenku Putri Norishah Binti Tenku Sharima
Task 1
Exercise


JONATHAN IVE is voted as #1 of
"100 Most Creative People in Business".
He is an English designer and the Senior Vice President of Industrial Design at Apple Inc. He is also internationally renowned as the principal designer of the iMac, aluminum and titanium PowerBook G4, MacBook, unibody MacBook Pro, iPod, iPhone, and iPad.
Before the era of iPod and the iPhone became the world's electro-lust, Jonathan Ive sat down with Fast Company to talk about his first Apple blockbuster, the iMac. The machine is none other than a desktop computer in bright candy colors with a see-through shell showing its inner machinery. Thus, the iMac became the top-selling computer in the United States. The key to his success is comes from his dedication and passion. According to Apple's previous design chief, Robert Brunner, Jonathan Ive likes to make perfect stuffs. Secondly, his understanding of the interplay between design and manufacturing is beyond one's imagination. Ive too defined his overarching design principles as "simplicity, accessibility, honesty, and enjoyment."
The reason I decided to post about Mr Jonathan Ive is that his inventions from iMac to iPhone are well known world wide, despite that, not many know that all those devices were designed by him. So, everyone please appreciate his master pieces and remember his contribution to the world of technologies.



Reference:-
http://www.apple.com/pr/bios/ive.html

Task 2
Homework


I suppose everyone is familiar with this brand, Nike. This is not just any Nike sports shoes, it is a Nike Dunk Low Pro SB Skate Or Die mens shoes. What make this Nike shoes special is that, Nike took a risk in making sports shoes for skate boarding purposes. But our hero, Sandy Bodecker saved the day.




Meet SANDY BODECKER. He is the Vice President of Nike Global Design. He is the man who is in charge of Nike's big push into skate park. He believes that inspiration is everywhere around us, it is just a matter how are we going to use it. He and his team manage to produce the lightest and the strongest high-performance footwear ever. Apart from that in 2007, Bodecker built powerful brands that had resisted the swoosh for soccer and skateboarding. If it not from him, we will not have comfortable and stylist Nike shoes to put on.

Wednesday, June 23, 2010

defining creativity

Week 2
Lesson 1
Lecturer : Mustafa Bin Md Muzer
Task 1
Exercise.




Creativity is an act to generate something which did not exist before. It is also an ability to create innovative ideas and transform them from imagination to reality. This ability overruns traditional ideas, rules, patterns, relationships, or others to create meaningful new ideas, forms, methods and interpretations. It can be in the form of product, a process or a thought. Many believe creativity is a trait we are born with, while others say it can be nurture. Somewhere between the two, nurture can bring out the hidden talents of one's nature.

Creativity is a necessary element of Innovation & Invention, example in areas like business, economics, architecture, industrial design, science and engineering. It commonly associated with Art & Literature too.

It includes two processes : Thinking and Producing. Thinking is where to invent or to form something new. Designers always considerate for evaluation or for possible action upon the problem they are trying to solve. Then, proceed to producing stage. This is a process where to make or manufacture the product that based on thinking stage.

“Creativity is the process of bringing something new into being...creativity requires passion and commitment. Out of the creative act is born symbols and myths. It brings to our awareness what was previously hidden and points to new life. The experience is one of heightened consciousness–ecstasy.”

— Rollo May, The Courage to Create

Reference:-
http://www.creativityatwork.com/articlesContent/whatis.htm



This is a portrait of Amy. Her cute and cuddly nature is undeniable. She is kind and helpful and never leaves anyone behind. Despite all that, i added a pair of leopard ears and a tail. She is sharp and alert in terms of drawing. All her drawings are really really awesome and beautiful. Her trademark is cleanliness. Not a single scratch or dust on her artwork just like a meat eater devour it's prey leaving no evidence.
Her favourite motto:-
"Peace and Harmony."









Task 2
Homework.

Creativity is everywhere around us. Take a look at this picture.



















This is a crop art / rice-paddy art that actually grown by paddy plant. This stunning crop art has sprung up across rice fields in Japan, this is not an alien creation. The designs have been cleverly planted. The farmers create the murals by planting little purple and yellow-leafed Kodaimai rice along with their local green-leafed Tsugaru, a Roman variety, to create the coloured patterns.



















The following is the procedure of planting this magnificent crop art.



Firstly, farmers from Japan carefully place the different types of paddy plants that are mathematically calculated to the field.











Then, all they have to do is wait patiently for the crops to grow. As we can see the crop art is slowly forming.










Finally, the crop art is formed.











If we look closer to the image, the careful placement of the thousands of paddy plants in the paddy fields can be seen.



















Crop art / Rice-paddy art was started in 1993 as a local revitalization project, the idea grew from meetings of the village committees. The different varieties of crop art alongside each other to create a masterpieces.
In the first nine years, the village office workers and local farmers grew a simple design of Mount Iwaki every year.
But their ideas grew more complicated and attracted more attention.
In 2005, agreements between land owners allowed the creation of enormous crop art.
A year later, organizers used computers to precisely plot the planting of four differently colored paddy varieties that brings the images to life.